re: I guess one LSU player didn't opt in for the EA CFB 25 game?

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No they didn’t. They said some players will get marketing agreements. There is a difference.

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Their public statements were PR. If they were truly factual, upwards of 15% of the rosters would be randos. Yet, when the game is released, you will see very few holes in the rosters.

EA’s been jumping through hoops to get this game done. I think there will be substantially more hesitation from athletes opting in to the OneTeam offer next year.


“EA Sports has a lawsuit on its hands regarding the compensation being offered to college athletes as part of its college football game being released in 2024.

According to Amanda Christovich of Front Office Sports, "The Brandr Group, which has deals to negotiate group licensing contracts for 54 Division I schools that would be represented in the game, is suing EA over the name, image, and likeness deals being offered to athletes."

The Brandr Group works with schools across the NCAA to broker group licensing deals and is arguing in court that EA is trying to "circumvent" those agreements by negotiating with individual athletes to take part in its upcoming college football game.


Per that report, EA had originally said that any athletes at schools working with the Brandr Group would have their deals done through the Brandr Group. But in May 2023, EA entered a partnership with OneTeam Partners to work out group licensing deals instead.

According to Christovich, "EA is offering deals with the help of OneTeam Partners that athletes can 'opt into' directly—without any involvement from The Brandr Group."

The Brandr Group has said that EA is offering athletes involved in its game $500 and no royalties—which the Brandr Group has said is well below market value—and that the gaming publisher has offered schools around 10 percent of projected profits from the 2024 edition of the returning franchise.”

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Negotiating with opt outs would basically cement this is a one time release

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…you are absolutely correct, and I think heavy monetization with Madden like elements or the NCAA add on like NBA2k offered will be the only way the game gets greenlit for another season.