re: Opinions on BRCC

I don't hate it, just like I don't hate any other military/conservative themed coffee companies. But they're predominately grocery-store quality mass produced and old-roasted coffees seeking local and fresh roaster prices.

I have no problem with entities like that trying to compete with very ideologically-different mainstream companies, but I just wish more would focus on developing a high quality product they can deliver efficiently as their first priority and then move on to ideology/marketing.