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re: Go Woke Go Broke, Dixie Beer Edition
Posted on 4/24/24 at 7:57 am to TheFonz
Posted on 4/24/24 at 7:57 am to TheFonz
quote:
Probably has to do more with the fact that the beer was ditchwater than it being woke.
Ehh, they were sort of poised to be our regional version of Rainier, Lone Star, Narragansett, etc. Beers that people buy for nostalgia sake more than because they love the beer. Keep the old name and labels, and make something simply passable as far as drinking, and profit accordingly. You would never be huge nationwide, but you have a ready-made niche that could continue basically forever.
Oh well.
2
Posted on 4/24/24 at 9:31 am to Y.A. Tittle
quote:
Ehh, they were sort of poised to be our regional version of Rainier, Lone Star, Narragansett, etc. Beers that people buy for nostalgia sake more than because they love the beer. Keep the old name and labels, and make something simply passable as far as drinking, and profit accordingly. You would never be huge nationwide, but you have a ready-made niche that could continue basically forever. Oh well.
Maybe but seems like the nostalgia for Dixie was pretty far gone to begin with. Really don’t remember seeing anyone under 40 (my age bracket) drinking Dixie before Gayle so nothing to be nostalgic about
Posted on 4/24/24 at 10:03 am to Y.A. Tittle
quote:
You would never be huge nationwide
would rather be best than biggest...
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