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Nor-Joe Imports & Itlaian Deli Temporarily Closed - Moving to Veterans Blvd.

Posted on 10/9/24 at 6:41 am
Posted by Stadium Rat
Metairie
Member since Jul 2004
9855 posts
Posted on 10/9/24 at 6:41 am


quote:

For decades, an old brick warehouse in Old Metairie by the railroad tracks has been the place for a great muffuletta and a slice of old country Italian ambiance between shelves of imported foods and cases of fresh pastas.

But now Nor-Joe Imports is on the move.
Looks to me like they're going to change direction, maybe even becoming a sit-down restaurant eventually.

NOLA.com
This post was edited on 10/9/24 at 6:51 am
Posted by WaterSplashesBack
Member since Sep 2024
809 posts
Posted on 10/9/24 at 6:42 am to
BEST MUFF in the N.O area!
Posted by doublecutter
Member since Oct 2003
6870 posts
Posted on 10/9/24 at 7:59 am to
Pay wall.

Where are they moving to?
Posted by Norla
Member since Aug 2016
418 posts
Posted on 10/9/24 at 8:02 am to
I'm glad they made this announcement. I went by last week, and it looked horrible in there. Shelves were empty, freezer and icebox had a few things in them. I bought a loaf of foccia bread because I felt bad for them. Lol
Posted by GynoSandberg
Bay St Louis, MS
Member since Jan 2006
73230 posts
Posted on 10/9/24 at 8:17 am to
Hasn’t been good in awhile if we are being honest
Posted by NOLATiger71
New Orleans
Member since Dec 2017
1716 posts
Posted on 10/9/24 at 8:27 am to
I saw some online social media post they are moving. I don’t understand the big secret in where the new location will be on veterans. Several have asked but they are making it a surprise, for what purpose? Rent will be expensive which means end goods will be as well. Days are limited for them.
Posted by Saskwatch
Member since Feb 2016
17469 posts
Posted on 10/9/24 at 8:33 am to
Needed ricotta cheese for a recipe a few years back. Was dumbfounded when I went there and they said they didnt have any. Seems like it would be a staple product for such an establishment
Posted by geauxpurple
New Orleans
Member since Jul 2014
14722 posts
Posted on 10/9/24 at 9:15 am to
I like to walk into that place just to smell the aromas. Like the old Central Grocery.
Posted by t00f
Not where you think I am
Member since Jul 2016
99785 posts
Posted on 10/9/24 at 9:24 am to
I went in there a few months ago to grab a stick of pepperoni, but they did not have any, not even sausage. I had to get some Boar's Head from Langenstein's.

I thought that was odd but maybe they were already trying to scale back stock before the move.
Posted by CE Tiger
Metairie
Member since Jan 2008
41782 posts
Posted on 10/9/24 at 9:32 am to
Ordered a muff the other day and was gonna get a turkey pesto sandwhich that was on their menu for the wife. They had no turkey .
Posted by Miglez
Member since Jan 2018
526 posts
Posted on 10/9/24 at 10:04 am to
quote:

I saw some online social media post they are moving. I don’t understand the big secret in where the new location will be on veterans. Several have asked but they are making it a surprise, for what purpose? Rent will be expensive which means end goods will be as well. Days are limited for them.



Yeah not sure why it's a secret. Maybe they don't have the lease finalized yet?

Wonder if it's going to the old City Bar on Vets & Edenborn by Lowe's.

Or somewhere on the other side of Vets & Causeway.
Posted by Fun Bunch
New Orleans
Member since May 2008
123402 posts
Posted on 10/9/24 at 10:18 am to
quote:

Wonder if it's going to the old City Bar on Vets & Edenborn by Lowe's.



Crazy Johnnie's is going here
Posted by Stadium Rat
Metairie
Member since Jul 2004
9855 posts
Posted on 10/9/24 at 10:19 am to
quote:

Wonder if it's going to the old City Bar on Vets & Edenborn by Lowe's.
As posted a while back, that location will be the restored Crazy Johnnie's Steakhouse.
This post was edited on 10/9/24 at 10:21 am
Posted by Stadium Rat
Metairie
Member since Jul 2004
9855 posts
Posted on 10/9/24 at 10:27 am to
quote:

Pay wall.

This old school Italian market and muffuletta shop is moving to new home in Metairie

An Old Metairie fixture for decades is relocating, eyes expansion.


BY IAN MCNULTY | Staff writer 22 hrs ago

For decades, an old brick warehouse in Old Metairie by the railroad tracks has been the place for a great muffuletta and a slice of old country Italian ambiance between shelves of imported foods and cases of fresh pastas.

But now Nor-Joe Imports is on the move.

The old school deli has shut its doors at 504 Frisco Ave., with plans to reopen in a new location soon.

Nor-Joe owner Mark Subervielle confirmed the deli’s new home would still be in Metairie, now on Veterans Boulevard, but said he wasn’t ready to announce the address.

In addition to a new retail location, he plans to open a separate production facility for Nor-Joe’s product line of lasagnas, marinated cheeses, seasonings and such. That was all under the same roof at the original location, and Subervielle said the opportunity to expand retail production and distribution is a big reason behind the move.

Expansion ahead

“We’ll miss our old neighborhood, and you hate to give up the old essence of the store,” said Subervielle. “But it’s about our production, it wasn’t compatible with what we need to do.”

Full production should be running in time for the holidays, and the new retail location will likely open first. It will have Nor-Joe’s muffulettas of course, and other specialties Subervielle has added in recent years, including the cannoli king cake and cheese wheel pasta (tossed in a hollowed parmesan wheel).

With increased production, he said, Nor-Joe could expand with additional retail locations around the metro area.

“The goal all along when I came in here was to expand beyond one store, and that’s still the goal.” Subervielle said.

Market history, changes

Nor-Joe was named for its founders, Norma Schiffmann and Joe Giglio, a local couple who started out selling hand-made mozzarella. They developed the business into a supplier of specialty foods for many restaurants around the area, and opened their store in the early 1990s.

The muffuletta became a house specialty, made with a distinctive olive salad thick with shredded carrot and a mix of black and green olives that practically squeaks with oil.

But by 2016, the business had faded and the old store was up for sale. Subervielle, a real estate agent, eventually bought it and began a revival effort, including a street fair-style Muffuletta Festival to reintroduce the store to locals.
Posted by GynoSandberg
Bay St Louis, MS
Member since Jan 2006
73230 posts
Posted on 10/9/24 at 11:08 am to
I noticed famed local pitmaster Rob Betchold was shite talking Nor Joes in the comments. I went to his Instagram profile, which was linked on his FB

First post on his insta is him videoing a confrontation he had with some Popeyes workers Comforting knowing he’s still a dickhead

LINK
Posted by Fun Bunch
New Orleans
Member since May 2008
123402 posts
Posted on 10/9/24 at 11:30 am to
quote:

I noticed famed local pitmaster Rob Betchold was shite talking Nor Joes in the comments.


This fricking guy

I can't believe this dickhole is still around
Posted by Y.A. Tittle
Member since Sep 2003
107204 posts
Posted on 10/9/24 at 11:47 am to
quote:

I noticed famed local pitmaster Rob Betchold was shite talking Nor Joes in the comments. I went to his Instagram profile, which was linked on his FB

First post on his insta is him videoing a confrontation he had with some Popeyes workers Comforting knowing he’s still a dickhead


ROB!!!

I liked NorJoe's better when there was more emphasis on it being an actual Italian specialty market.
Posted by Gris Gris
OTIS!NO RULES FOR SAUCES ON STEAK!!
Member since Feb 2008
49028 posts
Posted on 10/9/24 at 12:08 pm to
quote:

Rob Betchold


Is he working anywhere these days?
Posted by GynoSandberg
Bay St Louis, MS
Member since Jan 2006
73230 posts
Posted on 10/9/24 at 12:58 pm to




This was back in July
Posted by Miglez
Member since Jan 2018
526 posts
Posted on 10/9/24 at 1:08 pm to
quote:

Crazy Johnnie's is going here


That's right. Forgot about that.

Maybe they go to 5200 Vets where Puccino's closed.

Not sure if that would be a big enough space but the lease cost is 60K per year.

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