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So many life insurance radio commercials; is it that big of a money maker?

Posted on 4/23/25 at 9:08 pm
Posted by TackySweater
Member since Dec 2020
19654 posts
Posted on 4/23/25 at 9:08 pm
They are usually geared towards making older guys feel guilty about being old while also making them feel ok about getting it. And younger-ish guys feeling guilty about leaving their families “with nothing”
Posted by Snoop Dawg
Member since Sep 2009
2560 posts
Posted on 4/23/25 at 9:16 pm to
Anyone who allows marketing commercials to make their personal decisions is a fool. If you see or hear an advertisement, be a skeptic, not a fool. Most ads are lies.
Posted by dukeg7213
Louisiana
Member since Apr 2023
4774 posts
Posted on 4/23/25 at 9:18 pm to
Big profits in life insurance

Also a pyramid scheme hotbed
Posted by tigersownall
Thibodaux
Member since Sep 2011
16152 posts
Posted on 4/23/25 at 9:20 pm to
There was a time when I interviewed to sell strictly life insurance. I quickly realized that visiting people after 5 o clock for calls and widows was not going to be fun.
Posted by TackySweater
Member since Dec 2020
19654 posts
Posted on 4/23/25 at 9:20 pm to
quote:

Anyone who allows marketing commercials to make their personal decisions is a fool

Agreed
quote:

If you see or hear an advertisement, be a skeptic, not a fool. Most ads are lies.

Don’t disagree but that’s not the point of my post.
Posted by beerJeep
Louisiana
Member since Nov 2016
36445 posts
Posted on 4/23/25 at 9:21 pm to
quote:

So many life insurance radio commercials


Probably because the only people listening to the radio in 2025 are old folk
Posted by TackySweater
Member since Dec 2020
19654 posts
Posted on 4/23/25 at 9:25 pm to
quote:

Probably because the only people listening to the radio in 2025 are old folk

Maybe so. I do listen a lot of times when driving if I’m in between podcasts or just burnt out from the one I’m listening too. It’s background noise a lot of times.
Posted by DellTronJon
Member since Feb 2010
1512 posts
Posted on 4/23/25 at 9:39 pm to
A lot of baws out there who's ladies want them dead.
Posted by justjoe906
Member since Oct 2013
1746 posts
Posted on 4/23/25 at 9:57 pm to
Many are for term policies that end at age 80. You live longer than that and all the money you paid in is lost.
Posted by terd ferguson
Darren Wilson Fan Club President
Member since Aug 2007
111726 posts
Posted on 4/23/25 at 10:15 pm to
Let me tell you about the reverse mortgage...
Posted by TackySweater
Member since Dec 2020
19654 posts
Posted on 4/23/25 at 10:17 pm to
quote:

Many are for term policies that end at age 80. You live longer than that and all the money you paid in is lost.

No shite?
Posted by Geaux-2-L-O-Miss
Between Your Ears
Member since Aug 2005
3686 posts
Posted on 4/24/25 at 12:57 am to
Insurance is scam until you need it. I hate paying $24k a year in medical but if something bad happens I'll be glad I have it.

For Life, the wife and I bought a whole life policy in our mid 20's, so still have that at the rate back then. Had a couple of kids and supplemented with Term. My thought on term was if something happened to me, she could afford to put the kids through College. Well, that policy termed out and we did not renew as the rates quadrupled or more. Still have two in College. But not just the rates, we are financially sound that if I die (or her) she/I can afford the extra costs with minimal reduction in living experience.

TLDR. A whole life policy started when young is good. Term when you have kids is good. After kids are done with school and out of the house an extra Mill in life insurance doesn't make as much sense.
Posted by Tarps99
Lafourche Parish
Member since Apr 2017
9713 posts
Posted on 4/24/25 at 2:07 am to
quote:

Many are for term policies that end at age 80. You live longer than that and all the money you paid in is lost.


That is why you buy a mix of whole life and term policies. Term policies to provide cash if you go out before your term expires and whole life just for the continual build up of a policy almost like a savings account. I have a small State Farm whole life policy that I have been paying 150 a year for 15k+ cash value. That should be enough to dispose of my remains and a small funeral. I also have 5k policy from another company that went bankrupt that was a 20 year pay policy. The sad thing is that it went bankrupt an few years ago and now it is stuck in one of the state insurance guarantee associations and it cannot be surrendered for cash to get my premiums or cash value back to buy a new policy from new more solvent company.


The reason I don’t carry more insurance is that. I am single without children. Also, my work place provides insurance for double my salary, so that ought to pay for bills and other outstanding debts.
This post was edited on 4/24/25 at 2:10 am
Posted by TigerGman
Center of the Universe
Member since Sep 2006
12336 posts
Posted on 4/24/25 at 2:44 am to
come in a close fourth to Big Pharma , TV Lawyers, and Roofing commercials!

How much profit is there in roofing? And why doesn't all that competition lower prices?

This post was edited on 4/24/25 at 3:42 am
Posted by greenbean
USAF Retired - 31 years
Member since Feb 2019
5686 posts
Posted on 4/24/25 at 6:52 am to
big Lou's on meds too.
Posted by No Colors
Sandbar
Member since Sep 2010
11991 posts
Posted on 4/24/25 at 7:04 am to
quote:


TLDR. A whole life policy started when young is good


Whole Life is a horrible investment at any age. Absolutely loaded with fees.

They combine an investment vehicle with a life insurance policy in order to obscure how bad the return is and how high the fees are.

Break them into two different products, which they are. Get a cheap term life policy. Pay the premiums. Then put money in a no load index fund. Like the S&P 500. Run a regression on that. It will be worth way, way more money than a Whole Life policy.

The difference in the two amounts is the money made by your life insurance agent. And by the executives and investors in the life insurance company.
Posted by The Mick
Member since Oct 2010
44364 posts
Posted on 4/24/25 at 7:08 am to
The more advertising you see, the more $ the company/industry is making.

Ever wonder why every other commercial is insurance? (Geico/ Progressive/ All State/ State Farm).....
Posted by McCaigBro69
TigerDroppings Premium Member
Member since Oct 2014
45174 posts
Posted on 4/24/25 at 7:10 am to
quote:

big Lou's on meds too.


Don’t forget, he’s only on wife #2
Posted by rattlebucket
SELA
Member since Feb 2009
12131 posts
Posted on 4/24/25 at 7:18 am to
People are living longer. Profit

Posted by dakarx
Member since Sep 2018
7824 posts
Posted on 4/24/25 at 7:46 am to
The insurance industry as a whole is a scam... they've created so many loopholes for themselves to not pay out along with making it impossible for the average person to navigate contesting it.

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