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What’s the best way to find good leads in life insurance sales?

Posted on 4/9/25 at 5:39 pm
Posted by cbree88
South Louisiana
Member since Feb 2010
7891 posts
Posted on 4/9/25 at 5:39 pm
The cold, recycled leads obviously have a very low success rate. Warm leads are really hard to find on your own and extremely expensive to purchase.

What are some strategies that have worked for those of you in life insurance sales?
Posted by RIPMachoMan
Member since Jun 2011
7167 posts
Posted on 4/9/25 at 5:41 pm to
Man, tough career choice imo

Edit: you asking the OT leads me to believe this
This post was edited on 4/9/25 at 5:42 pm
Posted by LSUtoBOOT
Member since Aug 2012
16299 posts
Posted on 4/9/25 at 5:41 pm to
quote:

What’s the best way to find good leads in life insurance sales?

Start with people who are still alive.
Posted by Tygerfan
Member since Jan 2004
33804 posts
Posted on 4/9/25 at 5:42 pm to
You pay me a monthly fee and I'll tell you.
Posted by el Gaucho
He/They
Member since Dec 2010
56695 posts
Posted on 4/9/25 at 5:42 pm to
Life insurance is a scam
Posted by cbree88
South Louisiana
Member since Feb 2010
7891 posts
Posted on 4/9/25 at 5:42 pm to
It’s just a side gig.
Posted by roguetiger15
Member since Jan 2013
16956 posts
Posted on 4/9/25 at 5:42 pm to
Go get records of newborns and call their dad
Posted by Slickback
Deer Stand
Member since Mar 2008
27922 posts
Posted on 4/9/25 at 5:42 pm to
All leads have low success rate. Get good at asking for referrals.
Posted by jflsufan
Baton Rouge, LA
Member since Mar 2013
4729 posts
Posted on 4/9/25 at 5:46 pm to
The leads are weak!
Posted by Artificial Ignorance
Member since Feb 2025
270 posts
Posted on 4/9/25 at 5:48 pm to
quote:

Start with people who are still alive.


Then filter those who will live forever.

There is your market.
Posted by Obtuse1
Westside Bodymore Yo
Member since Sep 2016
28290 posts
Posted on 4/9/25 at 5:52 pm to
Real time picture of the OP

Posted by forkedintheroad
Member since Feb 2025
228 posts
Posted on 4/9/25 at 5:57 pm to
Offer introductory rates. Works for everyone else.
Posted by Nump
Down da Bayou
Member since Sep 2021
178 posts
Posted on 4/9/25 at 5:57 pm to
Emergency room exits.
Posted by Sgt_Lincoln_Osiris
Baton Rouge
Member since Dec 2014
1120 posts
Posted on 4/9/25 at 6:10 pm to
Marriage licenses issued? Home sales are posted in public records. Major life events where someone wants to protect their spouse.
Posted by Roman Candle Tag
Member since Mar 2016
1504 posts
Posted on 4/9/25 at 6:10 pm to
The Glengarry leads are for closers!
Posted by TDsngumbo
Member since Oct 2011
45406 posts
Posted on 4/9/25 at 6:19 pm to
You gotta get yourself with an IMO or FMO that allows part time agents and generates their own exclusive leads. Because surely nobody else is getting the same lead. They promise!

Seriously though, it’s a tough business to be in, there’s no doubt about it. You have to make a few sales and ask for referrals hard. Each sale you make, ask for another referral. Don’t overdo that though. Treat the customer right, don’t be pushy, actually down sell some features in order to build trust, and the customer will like you and refer you.

Beneficiaries! Each sale you make, ask for the beneficiary’s phone number and ask if it’s ok to contact them to confirm their birthday for the beneficiary selection. Calling that person to confirm their birthday and spelling of their name is not a solicitation so you don’t have to follow TCPA rules for that call. By the end of the call, 50% of the time they’ll ask you about coverage for themselves and BOOM, free lead.
Posted by Motownsix
Boise
Member since Oct 2022
2616 posts
Posted on 4/9/25 at 6:20 pm to
I’ve pushed so many people into buying life insurance that I looked into obtaining a license. It is one of the most underutilized financial tools out there.
Posted by ManWithNoNsme
Member since Feb 2022
741 posts
Posted on 4/9/25 at 6:29 pm to
I have a very good friend that does this. Get into the education system. He makes a lot of sales there. Good luck.
Posted by Loup
Ferriday
Member since Apr 2019
14115 posts
Posted on 4/9/25 at 6:31 pm to
Primerica?
Posted by jscrims
Lost
Member since May 2008
3681 posts
Posted on 4/9/25 at 6:33 pm to
Ask.
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